Introduction to Hospitality Digital Marketing

Price range: US$55.00 through US$65.00

This course provides an overview of the main components of Digital Marketing for hotel and accommodation businesses so learners can understand the terms, and what each component does and could be used for their property.  Including:

  • Evolution of Marketing – How did we get here? How has this changed hotel marketing?
  • Understanding the components of Digital Marketing
  • Where are we now?