Ira Vouk is the acclaimed author of top industry publications “Revenue Management Made Easy”, “Hotel Tech 101” and “Hospitality 2.0” and the originator of the first in the industry online learning courses on hospitality technology and AI search optimization, currently offered to large organizations all over the world.

Ira is a hospitality consultant and tech innovator who brings two decades of practical industry experience, predominantly championing the role of revenue management and the use of data and technology to provide hospitality companies with insight to lead their business strategy better.

She is also an HTNG/AHLA T100 member, a public speaker and educator on revenue and profit optimization, distribution and hospitality tech and currently teaches Hospitality Technology at Payne School of Hospitality and Tourism Management at SDSU.

Ira is also a contributing writer for various hospitality publications and platforms and a guest lecturer at various universities worldwide.